Mobile app ads

Bring installs to your app

Enter your App Store or Google Play link. Adsaify drafts your app promotion campaign with its audience, copy and creatives; you approve.

Phone with an app ad preview
Store page card
App ad creative example

From store link to live campaign

  1. 1

    Enter the link

    Paste your App Store or Google Play link. The app's name, description and screenshots are read.

  2. 2

    The draft is prepared

    A campaign of the app promotion type, an audience and ad copy are suggested.

  3. 3

    Choose the creative

    Upload your own image or video, or generate an ad creative with AI.

  4. 4

    Publish

    The campaign opens in your own Meta ad account; you follow results on the Projects page.

What you can optimise for

App installs

Delivery to the people most likely to install.

In-app events

People likely to complete an event such as sign-up, subscription or purchase.

Store page clicks

Link clicks that bring visitors to your app page.

iOS and Android

A separate campaign per platform; on iOS the setup follows Apple's measurement framework (SKAdNetwork).

What you need before you start

  • Your app registered with Meta (an app ID in the Meta developer dashboard)
  • A live app page in the store
  • A Facebook Page and a Meta ad account

Common questions

What if my app is not registered with Meta?
Install-optimised ads need the app to be registered with Meta. Without it, you can start with an ad that sends traffic to your store page.
Where do I see installs?
The Projects page shows the campaign's spend and install count, taken from Meta.
What should I use as the creative?
A short video or screenshot showing the app's screen explains it best. You can also use the app scenes in the ready prompts.

Your first ad is free

Enter your website address and Adsaify drafts your ad. Trying it costs you nothing.